#SocialMediaNutsAndBolts: In #SocialMedia, content is key! It is not important that you post every second if your content is not engaging! People might actually tune you out! What you post and when you post is equally important to reach people! You must add value to your audience otherwise, you will become irrelevant! How are you adding value?
“Social Media marketing is about brands acting, well, social. Which means they need to show up to the party with a nice bottle of wine, if that’s what the party calls for. They need to come ready to have a dialog, and add value to the event. – John Battelle